We are your evidence-to-market partner. We run your clinical trial, tune your claims, and help you own your narrative.
A multidisciplinary team of scientists, strategists, and product innovators advancing the future of botanical wellness and health - with proof.
Natural products are no longer on the fringe - they’re on the front lines of wellness. But most aren’t given the scientific rigor or commercial strategy they deserve. MOQ Collective exists to change that.
Women’s health, botanical innovation, and wellness breakthroughs deserve the same clinical scrutiny as pharmaceuticals - without the price tag. We're here to honor the science, elevate the story, and help visionary brands take their rightful place at the intersection of evidence and impact.
We deliver a full ecosystem of services that help brands move from idea to impact - with the kind of strategic clarity and scientific integrity that earns shelf space, investor confidence, and consumer trust.
Clinical Trials
Your Pain: Clinical trials require massive oversight with dedicated headcount and little visibility of the trial process.
Our Solution: We design and manage custom studies acting as your conduit with a CRO. From protocol to publication, we steer your ship.
Product Development
Your Pain: Your product isn’t optimized to perform in a clinical trial - or worse, it wasn’t built with outcomes in mind.
Our Solution: We develop (or refine) topicals, tinctures, and ingestibles designed to meet regulatory standards and deliver measurable results.
Regulatory
Your Pain: You’ve got results, but can’t say, or are unsure of what to say, without risking regulatory backlash.
Our Solution: We turn your clinically proven products into compliant, compelling claims across FDA, FTC, EU, and UK standards.
Storytelling & Publication
Your Pain: You have brand integrity and invested in the research, but you don’t know how to share it in a way that moves the market.
Our Solution: We translate results into white papers, investor decks, publications, and sales tools that prove your product works.
Operations & Vendor Management
Your Pain: Juggling labs, ingredient and packaging suppliers, CROs, and logistics drains your time and derails your launch.
Our Solution: We serve as your central command, seamlessly coordinating labs, logistics, CROs, and timelines so your trial runs like a single, connected system.
FemIQ: AI Insights Engine
Your Pain: Your products produce results, but you have no visibility into who to target or where the market is heading.
Our Solution: Our proprietary AI insights engine uncovers high-intent audiences and future demand based on your clinical outcomes.
Demographic → Demand Mapping & White Space Discovery
Your Pain: You don’t know which results matter to which consumers and are unsure who your true audience is - or where your next big opportunity lies.
Our Solution: We analyze your product and trial data to uncover untapped segments and whitespace opportunities — before you launch or as you plan what’s next.
Brand Ideation Sprint
Your Pain: You’ve got data but don’t know how to turn it into a product, pitch, or retail-ready brand.
Our Solution: Our brand sprint co-creates SKUs, claims, and narratives rooted in what your science actually proves.
Our Core Services
Formulation and Product Development
Regulatory Strategy (EU, UK, FDA, FTC)
Clinical Trial Design & Management
Scientific Storytelling & Data Publication
Operations and Vendor Management
Demographics → Demand Mapping & White Space Market Analysis
AI Driven Insights Engine
Brand Ideation Sprint
MOQ Collective is more than a clinical partner - we’re a strategic force multiplier for wellness brands ready to lead with evidence and scale with confidence.
Meet the Team
With combined expertise across global trial execution, AI-powered market analysis, and award-winning product innovation, we bring end-to-end support to wellness brands ready to lead with evidence.
Our backgrounds span biotech, women’s health, skincare chemistry, cannabinoid, and digital health - giving us the rare ability to guide products from idea to impact, all under one roof.
Trial design & management
White space market analysis
Brand & product strategy
Operations & vendor management
Data storytelling
Content strategist
Trial advisory
Demographic & demand mapping
Data storytelling
FemIQ: product innovation & development
Principal Investigator
Product formulation & development
Trial design
Brand & product strategy
Scientific storytelling
Peer reviewed manuscripts